Senior Marketing Specialist

We are looking for a qualified marketing specialist to join our B2B marketing team. You will lead our marketing efforts using new media, digital marketing and conventional marketing tools.

If you know how to creatively handle various online & offline marketing instruments and are experienced in such fields, this position is for you. You will work with different teams and 3rd parties while coordinating company’s marketing, advertising and promotional activities.

Ultimately, you should be able to promote our company and increase client engagement.

Requirements

• Proven work experience as a Marketing Specialist

     Online

            - Email Marketing

            - Content Marketing

            - Social Media Management

            - Adwords Management

      Offline

             - Event Marketing

             - Market Research

             - Deep understanding of digital marketing and digital production

• Solid knowledge and experience on mainstream social media platforms
• Experience and/or relevance on Search Engine Optimization and Search Engine Marketing
• Strong verbal and written communication skills
• Experience in Wordpress CMS
• Excellent analytical skills
• BSc degree in Marketing, Digital media or relevant field is necessary
• Experience and/or relevance in Software Development world is a plus
• Additional Google Certifications and/or interest in field of Conversion Optimization is a plus

Goals

• Curate digital media campaigns aligned with business goals
• Coordinate the creation of digital content (websites, blogs, contents, designs) with in-house or outsource parties
• Manage end-to-end marketing campaigns
• Establish our web presence to boost brand awareness
• Maintain a strong online company voice through social media
• Liaise with Marketing, Sales, Project and Delivery teams to ensure brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs
• Stay up-to-date with digital media developments

Notes

• Hands-on design experience is not necessary
• Working proficiency in English is mandatory
• Working closely with Product Owner Engineering Departman
• Reporting to Marketing Manager