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Marketing Manager

Tarsus Turkey

İstanbul(Avr.)(Şişli)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Years of Experience

More than 2 years of experience

Department

Application Count

333 application

Job Type

Full-Time

Years of Experience

More than 2 years of experience

Application Count

333 application

Department

Kariyer Image

QUALIFICATIONS AND JOB DESCRIPTION

Position: Brand Manager

Duration: Full Time

Location: Istanbul

Reporting to: Senior Marketing Manager

Overview:

Since its formation in 1998, Tarsus Group has built a diverse portfolio of leading brands

that span a wide range of industries and geographies. Tarsus has developed a solid international customer base whilst forging a strong presence in local markets and nurturing a loyal team with exceptional market knowledge.

Tarsus Turkey itself was established in 2018 and runs a total of eight market leading B2B events covering seven different industries and two magazines exclusively focused on the Housewares sector.

The principal strategy of the Group is to build a business that facilitates the development of relationships between buyers and sellers, helping them to do business in their respective markets efficiently and profitably. Tarsus seeks to achieve this by owning and managing the key exhibitions, conferences, print and online media in each sector in which it operates.

Role:

We are currently recruiting for a brand manager to deliver innovative international marketing campaigns to achieve event and publishing targets across the industrial division.

Key responsibilities:

Work on the industrial portfolio, to support strategic marketing plans, including market research, competitive analysis, target audience identification/segmentation

Supporting the sales teams with exhibitor marketing requirements and feeding back to relevant manager

Working with head of design to create new creative campaigns in line with industry demand and current buying trends

Copy checking, briefing creative teams, design direction of advertising, brochures and other sales and buyer collateral

Oversee websites and CRM systems

Develop relationships with marketing teams within key clients to maximize promotional opportunities, gain industry insight and improve customer care

Working with colleagues in other Geographical locations.

Implementation of communications plan – direct mail, email, advertising, website and telemarketing to ensure all communication is delivered to an agreed timescale and within budget

Event support, manning stands, media coordination and registration - in tandem with hosted buyer executive

Creation and management of event content

Execution of sponsorships onsite and pre-show

Preparation of marketing and sales materials for overseas events and partnerships

Management of translation Turkish to English and vice versa

Customer feedback, onsite surveys and industry insight

Develop databases of magazines and potential exhibitors and buyers

Maximize cross-selling opportunities across related events and publications through barter agreements

Liaise with other departments, including print and production, sales and new media and external suppliers

Ideal Profile:

This position requires a dynamic, hardworking, flexible and dedicated team player with excellent communication skills. The candidate should demonstrate the behaviors and values consistent with a high-performance organization a highly positive outlook that contributes further to the culture of both the local and wider team where individuals are encouraged to take ownership; demonstrate high level communication, interpersonal and presentation skills; and understand existing processes and identify opportunities for improvement.

Educated to degree level (or equivalent)

Ability to work calmly under pressure with great attention to detail and adherence to deadlines

Strong time, project management and organizational skills

Enthusiastic team player who can work collaboratively in an international environment

Impeccable English and Fluent Turkish both written and spoken

Experience of marketing international exhibitions. Marketing of conferences and/or publishing an advantage.

Excellent copywriting and proofreading skills

Financial/budget management experience

Self-motivated and able to work under own initiative

Experience of working with external suppliers (e.g. PR Team)

List / database management experience

Excellent IT skills. Good working knowledge of Microsoft Office products (particularly Word, Excel and PowerPoint

Strong interpersonal skills

International travel as required


PLEASE ONLY APPLY IF YOU HAVE FLUENT WRITTEN AND SPOKEN ENGLISH. APPLICATIONS IN ENGLISH ONLY. 

Preferred Candidate

Bachelor’s(Graduate)

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Hakkımızda

Tarsus Turkey

Şirket Sayfasına Git

Pazarlama Müdürü pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

Pazarlama Müdürü Pazarlama Müdürü Maaşları Pazarlama Müdürü Nasıl Olunur? Pazarlama Müdürü Nedir? Pazarlama Müdürü İş İlanları